Dressing It Girls is an ongoing project centred on one garment: a dress made from two T-shirts. The design stays the same. Each version is custom made for a specific woman.

The dress is not designed to dominate or redesign the wearer or the space she is in. Rather, it aims to exist within a by the weared pre-established situation. The dress is made specifically for her and is meant to support and highlight her presence, not to pull focus away from it or turn itself into the centre of attention. 

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The starting point is my perspective as a designer. I design the dress based on how I see that person, how she carries herself, and how she appears in public. Each woman wears the dress to an event or moment she was already attending. The images and documentation are intentionally informal. DIY pictures, iPhone photos, blurry snapshots. The goal is to offer a glimpse of the dress in use. What is shown is a fragment of the woman’s life, not a professional campaign or a controlled branding exercise. Over time, the project grows by returning to the same form in different real situations. The idea of the dress remains unchanged while the contexts can change.